Compulsory Doer Badges for Doer Training
Here at Outsourced Doers, we make sure that your Doers are well-versed in essential fields and aspects of a business.
As part of their Onboarding Program, your Doer will be certified in the 7 fundamental badges.
Here are the 7 fundamental badges for you to check:
1. Digital Marketing Foundations
- Principles of Marketing
- The Four Quadrants of a Business
- Basics of reporting
2. Marketing Design
- Graphic Design fundamentals
- Branding and colour principles
- Canva training
- Website assets (banners, headers etc)
- Resources (eBooks, PDFs, worksheets etc)
- Social Media design (tiles, graphics etc)
3. Marketing Funnels
- Top 5 Marketing Funnels
- Landing page creation
- High-conversion design principles
- Integration with email/payment/webinar tools
- Testing & optimising funnels
- Funnel metrics & reporting
4. Social Media
- Competitor social media analysis
- Social media audit
- Social media content calendar
- Launch social media platforms (if not already)
- Create post content (graphics, quotes etc)
- Schedule posts
- Monitor feedback and engagement
5. Administration Support
- Set-up inboxing tools
- Collate FAQs
- Create automated Saved Replies library
- Manage incoming inboxes
- Create new email addresses
- Creating & maintaining reporting spreadsheets
- Marketing KPIs and Metrics
- Benchmarks / goals
- Google Analytics account set-up
- Set-up tracking goals
6. Email Marketing
- Creating automated nurtures
- Scheduling email campaigns
- Database segmentation
- Seasonal and evergreen campaigns
- Testing & optimising
- Email metrics & reporting
7. Virtual Assistant Foundations
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You can download the PDF version in the attachment. If you have any questions, you can reach out to founders@outsourceddoers.com and we'd be happy to assist. Thanks!
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