Welcome to our May issue of the Founder Bulletin!

Welcome to the latest edition of our May Bulletin. 

In this issue, we're excited to share some valuable insights and resources to help you grow your business.

First up, we'll be diving into six hot marketing tips that are working well for female entrepreneurs right now. 

From social media strategies to prioritizing customer experience, these tips will help you build your brand and connect with your target audience.

Next, we'll be sharing inspiring founders feedback who have some positive results and experiences working with their Doer.

Finally, we'll be opening up nominations for our “Doer of the Month” feature. 

We know there are so many amazing female entrepreneurs out there who are crushing it in their respective fields. 

That's why we're giving you the opportunity to nominate someone who inspires you for their hard work and dedication.

We hope you enjoy this issue and find it valuable for your own entrepreneurial journey.

Hot Tips! What's Working Now…

As a female entrepreneur, implementing marketing strategies can be challenging. 

However, there are several marketing tips that can help you grow your business and achieve your goals. 

Here are six hot marketing tips that you can implement right now:

1. Embrace Social Media:

Social media is an essential platform for female entrepreneurs to reach a large audience, connect with their target market, and build their brand. In fact, Instagram has over 1 billion active users, and 70% of them use the platform to discover new products and services. 

To make the most of social media, start by identifying which platforms your target audience uses the most and focus your efforts there.

Create content that is visually appealing, engaging, and informative. 

You can use social media to share updates about your business, showcase your products or services, offer promotions, and engage with your followers.

2. Collaborate with other Women Entrepreneurs:

Collaborating with other female entrepreneurs is an effective way to expand your reach and tap into new audiences. In a survey of over 3,000 female entrepreneurs, 47% said that collaborating with other women entrepreneurs was their top marketing strategy. 

Female entrepreneurs like Rachel Rodgers and Kari Sayers have collaborated on joint ventures and projects to expand their reach and build their businesses. 

To collaborate with other women entrepreneurs, start by identifying potential partners in your industry or niche. 

Look for opportunities to host joint events, offer a joint product or service, or even collaborate on content. 

Collaborating with others can help you gain exposure to a new audience, build your credibility, and create new business opportunities.

3. Focus on storytelling:

Telling your personal story can help you connect with your audience on a deeper level. In fact, according to a study by Forbes, 65% of people remember a good story compared to just 5% who remember statistics. 

Sharing your journey as a female entrepreneur, including your struggles and successes, can inspire and motivate others. You can share your story through blog posts, social media posts, videos, or even in-person events. 

By sharing your story, you can build trust with your audience, create a connection, and differentiate yourself from your competitors.

4. Offer value:

To attract and retain customers, it's important to offer value through your products, services, and content. In a survey of over 2,000 female entrepreneurs, 55% said that offering free resources was their top marketing strategy. 

By offering value, you can create loyal customers who are more likely to refer others to your business and become repeat customers.

5. Use video content:

Video content is becoming increasingly popular, particularly on social media. 

According to a survey by Wyzowl, 81% of businesses use video as a marketing tool, and 85% of those businesses say that it's been effective. 

You can use video to showcase your products or services, share behind-the-scenes footage of your business, or offer educational content. By using video, you can create a more engaging and interactive experience for your audience and stand out from your competitors.

6. Prioritize customer experience:

Providing excellent customer service is essential for building a loyal customer base. According to a survey by HubSpot, 93% of customers are likely to make repeat purchases from companies that provide exceptional customer service prioritize customer experience by providing personalized service, responding to inquiries quickly, and going above and beyond to exceed their clients' expectations. 

By prioritizing customer experience, you can create loyal customers who are more likely to refer others to your business and leave positive reviews.

To make the most of these marketing tips, it's important to understand your strengths and weaknesses as a female entrepreneur.

Your Doer can assist with tasks such as content creation, social media management, customer service, and more. 

By leveraging the strengths and skills of your Doer, you can focus on the areas of your business where you excel and achieve greater success as a female entrepreneur.

In conclusion, embracing social media, collaborating with other female entrepreneurs, focusing on storytelling, offering value, using video content, and prioritizing customer experience are all effective marketing strategies for female entrepreneurs. 

By implementing these strategies and enlisting the help of your Doer, you can build your brand, connect with your audience, and achieve your business goals.

Doer Of The Month Nomination

We have lots of Founders in the program that love their Doers, and one of the best recognitions that a Doer can get in the program is to be highlighted as the Doer Of the Month. 

This award is given to a Doer who has exemplary performance in work and produced stellar outputs for his/her Founder. 

This award also reflects a Doer who gives a satisfactory performance in terms of attendance, communication, and productivity. 

Here’s the  official form for you to nominate your Doer as the Doer of the Month.

Keep in mind that all nominations are subject to checking by the HR team. 

The winner will be announced by the HR team in the Monthly Doers meeting and will receive a gift bonus as a reward. 

Public Holidays and more...

We suggest you take a look at the 2023 Public Holiday full list and book these in your calendar to prepare for your Doer being away on these dates. You can check the dates here!

Please Note: Holidays with a * are subject to change depending on Government Proclamation.

As always, if you have any questions, feel free to send us a message through your chat in your founder portal or by emailing  founders@outsourceddoers.com

The Outsourced Doers Team